Education and Outreach Committee
A Brief History of the Education and Outreach Committee
The Education and Outreach Committee was created with an outward education and information focus and is one of the WRP’s five standing committees and two ad-hoc workgroups. This committee has been active intermittently since the Panel’s inception. Most recently, the inreach and outreach subcommittees formed under the Building Consensus workgroup were merged in 2018 to create the standing WRP Education and Outreach Committee.
The Education and Outreach Committee is chaired by Sara Ricklefs of Invasive Species Action Network.
Goals of the Education and Outreach Committee
- Identify WRP ANS outreach and education needs
- Provide WRP resources on existing and new outreach products from western states
- Serve as a resource and provide feedback for WRP members and others on outreach and education efforts, including recommendations and best practices for virtual outreach
- Work toward implementation of the education and outreach strategies identified in the Updated Recommendations for the Quagga Zebra Mussel Action Plan for Western U.S. Waters (QZAP 2.0)
- Conduct, support, and coordinate social science research to enhance ANS outreach efforts
- Create and share recommendations on outreach for new ANS species of concern (i.e., newly introduced or identified through horizon scanning)
- Develop and promote recommendations and key strategies for ANS outreach
- Coordinate information, education, and outreach with the ANS Task Force and their Communication, Education and Outreach Subcommittee to meet and promote western priorities
Education and Outreach Reports and Products
- Key Findings on Western States’ Aquatic Invasive Species Outreach Campaigns (2023)
- Summary of Western States’ Aquatic Invasive Species Outreach Campaigns: Target Audiences, Messaging, Delivery, and Lessons Learned (2021)
- Summary of Effectiveness of Western States’ Aquatic Invasive Species Public Awareness Campaigns for Eliciting Desired Prevention Behaviors – Presentation (2022)
- Full Report of Evaluation of the Effectiveness of Western States’ Aquatic Invasive Species Public awareness Campaigns for Eliciting Desired Prevention Behaviors (2022)
- Evaluation of Effectiveness Appendix A – Survey Instrument
- Evaluation of Effectiveness Appendix B – Demographic Analyses
- Evaluation of Effectiveness Appendix C – Message Analyses